About David
I specialize in brand, marketing, and art direction, creating thoughtful, focused work that’s built to connect and perform.
Resume
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I’m a senior designer specializing in brand, marketing, and art direction, creating work that’s thoughtful, focused, and effective. Having worked across a variety of campaigns and content, I’ve helped businesses and brands connect with their audience. I focus on making things not just look good, but perform, strengthening how brands show up and driving meaningful, measurable results.
Outside of design, I’m drawn to hands-on problem solving and creative hobbies. I love building things from scratch, staying active, and understanding how things work. That same mindset carries into my work, where I focus on simplifying complexity, strengthening ideas, and driving better outcomes.
“The role of the designer is that of a good, thoughtful host anticipating the needs of their guests.”
— Charles Eames
Capabilities & Expertise
Strategy & Direction
Campaign concepting and creative direction
Art direction across marketing and brand touch points
Brand development and visual positioning
Content strategy and hierarchy planning
Translating business goals into design direction
Cross-channel thinking (email, web, digital campaigns)
Establishing and maintaining brand consistency
Leading projects from concept through execution
Collaborating with marketing and product teams
Design & Execution
Marketing campaigns (email, digital, social)
Email design and newsletter systems
Marketing websites and landing pages
Brand identity and visual systems
Layout, typography, and information hierarchy
Content-driven design (reports, guides, editorial)
Cross-channel asset creation (ads, social, web)
Production-ready design for digital and print
Motion design for visual campaigns & content
Custom Illustration for branding & marketing content
Tools & Software
Design & Prototyping
Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma
Marketing & Email
Mailchimp, email campaign tools (template systems, testing, deployment), A/B testing basics
Web & Digital
Responsive design, landing pages, basic HTML/CSS, CMS platforms (Squarespace, Wordpress, Webflow)
Collaboration & Workflow
Cross-functional collaboration (marketing, product, development), asset handoff and production workflows, familiarity with project management tools (e.g. Asana)
